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Found 20 from your keywords: subject="WOM"
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cover
Pengaruh Dimensi Maqashid Syariah Terhadap Intensi Penggunaan Kosmetik Halal …
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Arsiani, Dhewsi

"Goal : This study aims to analyze the influence of Maqashid Sharia dimensions on the intention to use halal cosmetics among married Muslim women in the Greater Jakarta area (Jabodetabek). Halal cosmetics are viewed not only as a matter of aesthetic need but also as an expression of religious values implementation within Muslim family life. Methode : This study stems from the importance …

Edition
-
ISBN/ISSN
NIM.2210405015
Collation
-
Series Title
-
Call Number
REF 658.8343 ARS p
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Pengaruh Review Produk, Electronic Word Of Mouth (E-WOM), Dan kredibilitas In…
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Hanif, Muhamad

Tujuan Metode Hasil/Temuan Kata Kunci : Penelitian ini bertujuan untuk menganalisis variabel review produk, e-wom dan kredibilitas influencer terhadap keputusan pembelian di kalangan generasi z pada Mykonos x Setiawan Ade. : Metode yang digunakan adalah kuantitatif dengan pengumpulan data melalui kuesioner dengan analisis data menggunakan Analisis Regresi Linier Berganda …

Edition
-
ISBN/ISSN
NIM.2110101031
Collation
MBS
Series Title
-
Call Number
REF 658.8342 HAN p
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cover
Pengaruh Strategi Pemasaran Word of Mouth (WOM) dan Produk Pembiayaan Syariah…
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Nurlatifah, Syifa Zakia

"Word of Mouth promotion Strategy is recommended to be more important and be more effective than other strategy. The objectives of this research were to identify and to analyze the influence of word of mouth marketing strategy toward interest of becoming the customer, to identify and to analyze the influence of syariah funding product toward interest, to find out the influence of word of…

Edition
-
ISBN/ISSN
15060013
Collation
-
Series Title
-
Call Number
REF 658.8343 NUR p
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cover
Pengaruh Brand Image, Harga, E-WOM, dan Halal Awareness terhadap Keputusan Pe…
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Azzura, Dareen Nur Izzah

Purpose : To find information about the effect of using brand image, price, E-Wom, and halal awareness on purchasing decisions on Marshwillow products in JABODETABEK both partially and stimulantly. Methods : This research uses a quantitative approach. The method in this study uses the SEM (Structural Equation Modeling) method with the PLS 4.0 (Partial Least Square) approach, with the Marsh…

Edition
-
ISBN/ISSN
NIM2010101150
Collation
MBS
Series Title
-
Call Number
REF 658.8342 AZZ p
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cover
Pemberdayaan Ekonomi Perempuan melalui Industri Kreatif Menganyam Limbah Kert…
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Gumiwan, Raden Nabilah Azizah Fauziah

Tujuan: Penelitian ini bertujuan untuk mengetahui dampak pemberdayaan ekonomi perempuan melalui industri kreatif terhadap limbah kertas di Kota Bogor, dengan fokus pada studi kasus Salam Rancage. Industri kreatif dengan menggunakan kertas bekas sebagai bahan baku yang tidak hanya menawarkan peluang usaha baru, namun juga berpotensi meningkatkan pemberdayaan ekonomi perempuan Metode: …

Edition
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ISBN/ISSN
NIM.2010101131
Collation
MBS
Series Title
-
Call Number
REF 338.9 AZI p
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MBKM PT Sinar Perempuan Indonesia dengan Brand Transformation Life of Woman D…
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Silvina

Penelitian ini bertujuan untuk mengembangkan strategi bisnis PT SINAR PEREMPUAN INDONESIA Melalui Divisi Business Development Dalam Proyek 'Hi Cool 2014''. Pada Proyek Ini Penulisan Menggunakan Metode Kualitatif Deskripsi Pada Pengambilan Data Yang Digunakan Adalah Data Primer Dan Data Sekunder Dengan Pendekatan Proyek Kolaboratif Bersama Mitra Internasional. Proyek Ini Membantu PT Sinar Pere…

Edition
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ISBN/ISSN
NIM2010101146
Collation
MBS
Series Title
MBKM
Call Number
REF 658.82 SIL m
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cover
Pengaruh Customer Experience dan Electronic Word of Mouth terhadap Brand Trus…
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Nursakinah, Alya

"Tujuan : Skripsi ini bertujuan untuk mengetahui apakah ada pengaruh customer experience dan electronic word of mouth terhadap brand trust pada produk skincare lokal pada generasi z berdomisili jabodetabek. Metode : Pada penelitian ini menggunakan pendekatan kuantitatif deskriptif. Teknik pengumpulan sampel menggunakan rumus lemeshow dengan menyebar kuesioner kepada 145 generasi z p…

Edition
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ISBN/ISSN
NIM.19101031
Collation
MBS
Series Title
-
Call Number
REF 658.8 NUR p
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cover
Strategi Pemasaran Anyaman Limbah Kertas Hasil Pemberdayaan Perempuan Salam R…
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Effendi, Alfhiranissa

"Tujuan : Penelitian ini bertujuan untuk menganalisis startegi pemasaran yang diterapkan pada Salam Rancage dalam mempertahankan penjualan produk anyaman limbah kertas. Metode : Penelitian ini menggunakan metode kualitatif deskriptif dengan menggunakan teknik pengumpulan data observasi, wawancara, dan dokumentasi. Sehingga yang menjadi tujuan dari penelitian kualitatif ini adalah untuk…

Edition
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ISBN/ISSN
NIM19101122
Collation
MBS
Series Title
-
Call Number
REF 658.8 EFF s
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cover
Analyzing The Factors Of Muslim Women’s Saving Behavior In Indonesia Based …
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Yunus, Aya Shofia Kariema

"Objective : This study aims to analyze the factors that determine the influence of Muslim women's saving behavior in Indonesia, with a focus on income, religiosity, and marital status. This study used data from the 5th batch of the Indonesian Family Life Survey (IFLS) which was conducted in 2014 with a sample of 1,809 individuals. Methodology : The research method used is quantitati…

Edition
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ISBN/ISSN
NIM.19101057
Collation
MBS
Series Title
-
Call Number
REF 332.024 YUN a
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cover
Pengaruh Citra Merek E-wom, Harga Produk Dan Kesadaran Halal Terhadap Keputus…
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Maghfira,Lilla Aulia

"Tujuan: Skripsi ini bertujuan untuk mengetahui determinan Pengaruh Citra Merek, E-WOM, Harga Produk, Dan Kesadaran Halal Terhadap Keputusan Pembelian Produk Mixue. Metode: Penelitian ini menggunakan pendekatan kuantitatif deskriptif. Teknik sampel menggunakan non-probability sampling dan purposive sampling dengan disebarkan kuesioner kepada 400 konsumen yang pernah membeli produk mixu…

Edition
-
ISBN/ISSN
NIM 19101103
Collation
MBS
Series Title
-
Call Number
REF 658.83 MAG p
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