"Goal : This research aims to determine the mechanism of using the Shopee Paylater payment method, which then examines the suitability of Shopee Paylater with the principles of Islamic law in terms of qardh and riba contracts and from the perspective of maqashid syariah. Method : The research method used in this research is qualitative, with library research and documentation techniq…
Penelitian bertujuan untuk membandingkan tingkat loyalitas pengguna marketplace Tokopedia dan Shopee di Jabodetabek
Tujuan: penelitian ini bertujuan untuk menjelaskan pengaruh budaya, sosial, pribadi, dan psikologi terhadap keputusan pembelian produk muslim Rabbani Metode: Jenis penelitian yang digunakan adalah metode kuantitatif dengan pendekatan regresi. Jenis data yang digunakan peneliti dalam penelitian ini adalah data kuantitatif, data kuantitatif. Teknik pengumpulan data menggunakan kuesioner…
"This study aims to examine repurchase intention in the Shopee marketplace using the variables of Attitude, Consumer Trust, and Ease of Use. The research is specifically focused on Generetion Z in Riau Province. : This study employs a descriptive quantitative approach with Partial Least Square – Structural Equation Modeling (PLS-SEM) as the analysis technique. The sampling method …
Tujuan : IRSYAD KAHFI MUHAMMAD : 2110101117 : Manajemen Bisnis Syariah :Pengaruh Artificial Intelligence, Digital Marketing Dan Islamic Marketing Ethics Pada Minat Pembelian Di Shopee (Studi Kasus Generasi Z Di Kota Bogor) : Untuk menganalisis pengaruh Artificial Intelligence, Digital Marketing, dan Islamic Marketing Ethics terhadap minat pembelian konsumen pada platform…
"Objective : This study aims to analyze the permissibility of zero percent interest credit products offered in the paylater service of the online shopping site Shopee Indonesia from the perspective of sharia economic law. Interest-free credit products, which are often promoted as a more affordable financing alternative, attract the attention of many consumers, but in the context of shar…
"Goal : This research aims to analyze the practice and compliance of the Shopee PayLater service with the principles of Sharia economic law Specifically, this study examines whether the mechanism and contract (akad) used in Shopee PayLater can be categorized as a valid qardh contract from the perspective of fiqh muamalah. Methode : This study employs a qualitative method with a descri…
Untuk mengetahui pengaruh pemahaman tentang riba,lingkungan sosial,persepsi kemudahan dan manfaat terhadap keputussan penggunaan shopee paylater. menggunakan metode structural equation modelingpartial least square. hasil dari penelitian ini menunjukkan bahwa variabel lingkungan sosial, persepsi kemudahan dan persepsi mamfaat memiliki pengaruh positif signifikan terhadap keputusan penggunaan sho…
"This study aims to determine the influence of ease of use, consumer confidence, and reviews on repurchase interest on the Shopee platform among Generation Z in the Jabodetabek area. Titled ""The Influence of Ease of Use, Consumer Confidence, and Reviews on Repurchase Interest on the Shopee Platform: A Case Study on Gen Z in Jabodetabek,"" this research employs a causal quantitative app…
"Tujuan: Penelitian ini bertujuan untuk mengetahui apakah terdapat pengaruh sales promotion, website quality, dan positive emotion terhadap impulsive buying pada pengguna aplikasi Shopee di kota Bogor Raya. Metode: Penelitian ini menggunakan pendekatan kuantitatif dengan data primer dan menggunakan analisis regresi linear berganda. Data dari penelitian ini dikumpulkan dengan menyebar k…