Pengaruh Distrupsi Digitalisasi Terhadap Preferensi Konsumen: Studi Kasus pad…

The purpose of this research is to analyze the influence of digital disruption on consumer preferences in product or service selection. This study utilizes the Structural Equation Modeling Partial Least Square (SEM-PLS) model. The results indicate that digital disruption significantly affects consumer preferences. Changes in consumer behavior triggered by digital advancements, such as the ease …

Pengaruh Citra Merek, Harga, Kualitas Produk dan Promosi Terhadap Keputusan P…

The reason researchers chose the Uniqlo brand as research in Jabodetabek is based on the very high mobility of the capital city community, requiring comfortable clothing for outdoor and indoor activities. This study was conducted to determine the effect of Brand Image, Price, Product Quality and Promotion on purchasing decisions of Uniqlo consumers in the cities of Jakarta, Bogor, Depok, Tanger…

ANALISIS PENGARUH PERSEPSI KUALITAS, LOKASI, FASILITAS, HARGA, DAN PROMOSI TE…

Edition

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ISBN/ISSN

NIM.1317014

Collation

BMI

Series Title

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Call Number

REF 658.4036 HID a

The Influence of Promotion, Service Quality, Price, and Store Atmosphere on P…

ABSTRACTThe study aims to find out the impact of promotions, quality of service, price, and store atmosphere on purchasing decisions at Amor Cakes & Bakery of Islamic university students in Bogor. This type of research is explanatory research that explains or proves the relationship between variables through the testing of hypotheses. The sample technique used purpo…

Analisis Pengaruh Harga, Kualitas, dan Label Halal, Terhadap Minat Beli Mahas…

Abstract The aim of this research is to analyze the influence of price, quality and halal label variables on consumer purchasing interest in local cosmetics. The research method applied was quantitative, where questionnaires were distributed to 107 Muslim students from various universities in Indonesia using a purposive sampling technique. Data was collected via Google Forms and analyzed using…

Pengaruh Citra Merek, Harga, Kualitas Produk dan Promosi Terhadap Keputusan P…

Abstract The reason researchers chose the uniqlo brand as research in Jabodetabek is based on the very high mobility of the capital city community, requiring comfortable clothing for outdoor and indoor activities. This study was conducted to determine the effect of brand image, price, product quality and promotion on purchasing decisions of uniqlo consumers in the cities of Jakarta, Bogor, D…

Pengaruh Label Halal, Harga dan Kualitas Pelayanan Terhadap Keputusan Pembeli…

Abstract This study aims to analyze the influence of halal labels, price and service quality on drug purchasing decisions among students at the Tazkia Bogor Islamic Institute. Considering that the majority of Indonesia's population is Muslim, the halal label is an important factor in product purchasing decisions, including medicines. This research uses quantitative methods by collecting primar…

Pengaruh kebijakan dividen terhadap nilai perusahaan

This study aimed to determine the effect of dividend policy on the value of companies listed on the Stock Exchange (BEI) from 2010 and 2011. Dividend policy is measured by Dividend Payout Ratio (DPR), while the value of the company is measured by the Price Book Value (PBV), using control variables Return on Assets (ROA). Models used in this research is the data time series regression …

Analisis pengaruh rasio keuangan terhadap Dividend Payout Ratio (studi empiri…

Skripsi ini membahas pengaruh rasio keuangan yang terdiri dari Debt Asset Ratio (DAR), Debt Equity Ratio (DER), Return On Asset (ROA), Return On Equity (ROE), Price Book Value (PBV), dan Price Earning Ratio(PER) terhadap Dividend Payout Ratio (DPR). Penelitian ini menggunakan metode statistik regresi panel dengan desain studi empiris pada perusahaan yang terdaftar di Jakarta Islamic In…

Analisis pengaruh price book value, return on asset, dan return on equity ter…

Saham dikenal memiliki karakteristik high risk-high return. Artinya saham merupakan surat berharga yang memberikan peluang keuntungan yang tinggi namun juga memiliki potensi risiko tinggi. Saham memungkinkan investor mendapatkan keuntungan (capital gain) dalam jumlah yang besar dalam waktu singkat. Namun seiring dengan berfluktuasinya harga saham, saham juga dapat membuat investor men…