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Analisis Pengaruh Pengendalian Internal Dan Kompetensi Aparatur Daerah Dalam …
Tujuan: Penelitian ini bertujuan untuk menganalisis bagaimana pengaruh pengendalian internal dan kompetensi aparatur dalam pencegahan Fraud terhadap pengelolaan keuangan desa Metode: Metode penelitian yang digunakan adalah metode regresi berganda. Sampel pada penelitian ini berjumlah 66 responden yang disebar pada 11 desa. Data dari penelitian ini diperoleh dari hasil kuesioner yang dibagikan k…
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- ISBN/ISSN
- NIM.17102081
- Collation
- AS
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- Call Number
- REF 657.45 KAU a
Pengaruh Celebrity Endorsement Dan Social Meda Marekting Pada Brand Awareness…
Tujuan Metode Hasil/temuan Kata Kunci : Eva Rini Wahyuni : 2010101023 : Manajemen Bisnis Syariah : Pengaruh Celebrity Endorsement dan Social Media Marekting pada Brand Awareness dan Keputusan Pembelian The Originote : Menganalisis Pengaruh Celebrity Endorsement Dan Social Media Marekting Pada Keputusan Pembelian The Originote dengan Brand Awareness Sebagai Mediasi. : Penelelitian ini menggunaka…
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- ISBN/ISSN
- NIM.20101.01023
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- Series Title
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- REF 658.8343 WAH p
Faktor-Faktor Yang Mempengaruhi Minat Membeli Rumah Keluarga Muda Generasi Sa…
Tujuan : Untuk mengetahui pengaruh literasi keuangan, overconfidence, konsumsi rumah tangga serta perilaku keuangan terhadap minat membeli rumah pada generasi sandwich pada wilayah Bogor. Metode : Menggunakan metode Structural Equation Modeling – Partial Least Square (SEM-PLS). Hasil : Hasil dalam penelitian ini menunjukkan bahwa variabel Literasi Keuangan, Overconfidence dan Ko…
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- ISBN/ISSN
- NIM.20101.01133
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- Series Title
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- REF 658.8342 MUK f
Pengaruh Persepsi Kemudahan, Persepsi Kebermanfaatan, dan Sikap Terhadap Mina…
This study aims to analyze the influence of perceived ease of use, perceived usefulness, and attitude on the interest in using Sharia fintech crowdfunding services in the Jabodetabek community. This research employs a quantitative method with purposive sampling on 100 respondents. The research instrument consists of a structured questionnaire with a Likert scale of 1-5, and data analysis is con…
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- ISBN/ISSN
- NIM.2010103027
- Collation
- 1580 – 1600
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Pengaruh Partisipasi Kegiatan Boikot dan Loyalitas Pelanggan Terhadap Minat…
This study aims to analyze the influence of customer loyalty on repurchase intention, as well as the role of boycott participation as a mediating variable. This research was conducted on Unilever customers in the Jabodetabek area by distributing questionnaires and using the Structural Equation Modeling-Partial Least Square (SEM-PLS) method involving 215 respondents. The results showed that cust…
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- Vol 6 No 8 (2025)
- ISBN/ISSN
- NIM.2110101043
- Collation
- 2559 - 2579
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- Call Number
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Pengaruh Viral Marketing, Content Marketing Dan Brand Image Terhadap Keputusa…
"Purpose : This research aims to analyze the influence of viral marketing, content marketing, and brand image on the purchase decision of local clothing through the TikTok application among Generation Z in Bogor Regency. Method : The study employs a quantitative approach using a survey method. Data were analyzed using Structural Equation Modeling–Partial …
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- ISBN/ISSN
- NIM.2110101092
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- Series Title
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- Call Number
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Rencana Program Sosial Pembelajaran Tilawah Qur'an Safawi Dengan Analisis Bis…
"Objective: This study aims to design and analyze the business model of learning Al Qur'an recitation using the SAPAWI method (Sadar, Paham, dan Aksi) using the Business Model Canvas (BMC) approach. The main objective of this study is to create a strategy for developing sustainable and socially valuable recitation learning, while also having economic potential through mapping relevant bu…
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- ISBN/ISSN
- NIM.2110101167
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ZAMZAM MART MINI MARKET BUSINESS STRATEGIES WITH CUSTOMER SURVEY AND BMC ANAL…
A mini market is a small store that sells various goods and food, similar to a supermarket but on a smaller scale. The presence of Zamzam Mart as a mini market run by self-employed entrepreneurs in the Ciampea Udik region of Bogor is crucial and provides convenience for rural residents who are not accustomed to online shopping. However, the competition with franchise businesses is intense. The …
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- Vol. 15, No. 1 (2024)
- ISBN/ISSN
- 2579-6453
- Collation
- -
- Series Title
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Pengaruh Kualitas Produk, Persepsi Harga, dan Brand Image Terhadap Minat Be…
This study aims to determine how much influence the variables of product quality, price perception, and brand image have on buying interest in Hanasui skincare serum. Using a quantitative approach with Multiple Linear Regression analysis techniques. Sampling using purposive sampling by distributing questionnaires online via Google Form to 100 students in Bogor district who use / are interested …
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- Vol 7 No 8 (2025)
- ISBN/ISSN
- NIM.2110101060
- Collation
- 1580 – 1600
- Series Title
- -
- Call Number
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Pengaruh Social Media, Shopping Lifestyle, Dan Customer Experience Terhadap P…
"Expanding the limitations of the study to confirm the antecedents' influence on impulse buying, particularly in marketplace sales, is the expected contribution of this study. Thus, the study aims to examine the influence of shopping lifestyle, social media marketing, and customer experience on Gen Z's impulse buying in purchases through marketplaces. To do so, the study utilizes a quanti…
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- Vol.1, No2 Mei 2024
- ISBN/ISSN
- NIM.2110101020
- Collation
- 3046-7144
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- Call Number
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