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Found 17 from your keywords: subject="Purchase Interest"
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Analisis Pengaruh Religiusitas, Promosi dan Pengetahuan Produk terhadap Minat…
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Astuti, Suci

Tujuan: Penelitian ini memiliki tujuan untuk mengetahui tingkat minat beli terhadap kosmetik halal menggunakan variabel Religiusitas, Promosi, dan Pengetahuan produk. Penelitian ini memiliki rentang usia 18-40 tahun diwilayah Jabodetabek. Metode: Penelitian ini menggunakan pendekatan kuantitatif deskreptif dengan Teknik analisis Partial Least Square- Structural Equation Modelling (PLS-SEM). Pen…

Edition
-
ISBN/ISSN
NIM.21101.01051
Collation
MBS
Series Title
-
Call Number
REF 658.8342 AST a
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Pengaruh Artificial Intelligence, Digital Marketing dan Islamic Marketing Eth…
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Muhammad, Irsyad Kahfi

Tujuan : IRSYAD KAHFI MUHAMMAD : 2110101117 : Manajemen Bisnis Syariah :Pengaruh Artificial Intelligence, Digital Marketing Dan Islamic Marketing Ethics Pada Minat Pembelian Di Shopee (Studi Kasus Generasi Z Di Kota Bogor) : Untuk menganalisis pengaruh Artificial Intelligence, Digital Marketing, dan Islamic Marketing Ethics terhadap minat pembelian konsumen pada platform…

Edition
-
ISBN/ISSN
NIM.2110101117
Collation
MBS
Series Title
-
Call Number
REF 658.84 MUH p
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Strategi Digital Marketing Dalam Meningkatkan MinatBeli Kendraan Bekas Melalu…
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Raditya, Farhan Justyn

This study aims to evaluate the performance of the Instagram account @dalempager in attracting attention, marketing products, and building interactions with consumers. Furthermore, it aims to formulate relevant and effective strategies to improve the performance of Instagram accounts in attracting interest in purchasing used vehicles and reaching audiences.

Edition
-
ISBN/ISSN
NIM.2110101111
Collation
MBS
Series Title
-
Call Number
REF 658.84 RAD s
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cover
Pengaruh Harga, Influencer Dan Live Streaming Terhadap Minat Beli Jims Honey …
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Dewi, Dini Puspita

" To map the sustainable business model and formulate development strategies for the Baitulmal Tazkia Amil Zakat Institution using the Triple Layered Business Model Canvas (TLBMC) approach, which encompasses economic, environmental, and social aspects. : This research employs a qualitative approach with data collection techniques that include participatory observation, in-depth …

Edition
-
ISBN/ISSN
NIM.2110101079
Collation
MBS
Series Title
-
Call Number
REF 658.84 DEW p
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cover
Pengaruh Citra Merek, Kualitas Produk, Kualitas Pelayanan, dan Store Atmosphe…
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Mahasin, Mufid

Penelitian ini bertujuan untuk menganalisis faktor yang mempengaruhi minat beli ulang konsumen Fore coffee se-Jabodetabek dimana variabel x yang ada dalam penelitian ini yaitu citra merek, kualitas produk, kualitas pelayanan, dan store atmosphere. Penelitian ini menggunakan pendekatan kuantitatif dengan melakukan survey kepada 210 responden yang merupakan pelanggan di Fore coffee mela…

Edition
-
ISBN/ISSN
NIM.S.2010101203
Collation
MBS
Series Title
-
Call Number
REF 658.8343 MAH p
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Analisis Kesadaran, Sertifikasi dan Bahan Makanan Halal Terhadap Minat Beli…
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Priantina, AnitaPradana, Riko Restu

"This study aims to examine the influence of halal awareness, halal certification and halal food ingredients on the decision to purchase food products in restaurants in JABODETABEK. his study uses quantitative methods and sampling techniques using purposive sampling. The research instrument is a structured questionnaire with a Likert scale of 1-5. The analysis of this study uses Partial…

Edition
Vol 7 No 6 (2025)
ISBN/ISSN
NIM.2010103032
Collation
1580 – 1600
Series Title
-
Call Number
-
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Pengaruh Kualitas Pelayanan, Kualitas Produk, dan Servicescape Terhadap Minat…
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Nasrulloh, Muhammad Royhan

"Tujuan : Penelitian ini bertujuan untuk mengetahui apakah terdapat pengaruh kualitas pelayanan, kualitas produk dan servicescape terhadap minat beli ulang konsumen Toko Ridho Amanah, Bogo Kabupaten Kediri. Metode : Penelitian ini menggunakan pendekatan deskriptif kuantitatif dengan data primer dan menggunakan analisis regresi linear berganda. Data dikumpulkan dengan menyebarkan ku…

Edition
-
ISBN/ISSN
NIM.19101010
Collation
MBS
Series Title
-
Call Number
REF 658.8343 NAS p
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cover
Analisis Pengaruh Celebrity Endorse, Beauty Influencer, Harga dan Sertifikat …
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Illahi, Vindi Putri Kurnia

Goal: This thesis aims to find out whether there is an influence from celebrity endorsers, beauty influencers, prices and halal certification on millennial consumer buying interest in Make Over Jabodetabek cosmetic products. Methode: This research uses a descriptive qualitative approach. The sampling technique used non-probability sampling and purposive sampling by distributing questio…

Edition
-
ISBN/ISSN
NIM.16101167
Collation
MBS
Series Title
-
Call Number
REF 658.8343 ILL a
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cover
Determinan Minat Beli Non-Muslim Terhadap Produk Bersertifikasi Halal
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Yulianto, Rashad Imam Reza Syach Putra

Objective: This study aims to analyze whether there is any significant relationship between knowledge, attitudes, subjective norms, and perceived behavioral control and non-Muslim buying interest of halal-certified culinary products. Methods: The respondents of this study are non muslim staying in Salatiga City. Meanwhile, to determine the number of samples using the Slovin formula and …

Edition
-
ISBN/ISSN
NIM.18103090
Collation
ES
Series Title
-
Call Number
REF 658.8343 YUL d
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cover
Analisis Pengaruh Kualitas Konten, Kebiasaan Pengguna Dan Promosi Pada Pembel…
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SutopoFauzi, Eliza Azzahra

Penelitian ini bertujuan untuk menganalisis pengaruh langsung antara variabel kualitas konten, kebiasaan pengguna, dan promosi terhadap minat membeli pada koin aplikasi Line Webtoon di Jabodetabek dengan pengguna aplikasi Line Webtoon sebagai objek penelitian. Metode: Penelitian ini mengadopsi pendekatan kuantitatif dengan metode asosiatif. Data primer yang dikumpulkan melalui kuesioner digunak…

Edition
Volume 7 Nomor 5, Tahun 2024
ISBN/ISSN
2597-5234
Collation
MBS
Series Title
pp.2677-2691
Call Number
-
Availability1
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