Electronic Resource

Determinan Pola Konsumsi Produk Skincare Halal Dikalangan Muslimah Di Jabodetabek

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"Goal : This study aims to examine the factors influencing halal lifestyle, religiosity,
price, and social media on the consumption patterns of halal skincare among
Muslim women in Jabodetabek.
Methode : The type of research employed is descriptive quantitative, using
Structural Equation Modeling (SEM) with a Partial Least Squares (PLS) approach
to construct a model of halal skincare consumption patterns. A questionnaire was
distributed through an online platform using purposive sampling technique, with
the sample size determined using Slovin's formula, resulting in 100 Muslim female
respondents residing in Jabodetabek.
Fact/Finding : The findings of this study indicate that the variables of religiosity
and social media have a positive and significant impact on the consumption
patterns of halal skincare among Muslim women in Jabodetabek. In contrast, the
variables of halal lifestyle and price do not have a positive and significant impact
on the consumption patterns of halal skincare among Muslim women in
Jabodetabek"

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Availability

Detail Information

Series Title

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Call Number

REF 2X4.9 IZD

Publisher

Bogor : IAI Tazia., 2025

Collation

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Language

Indonesia

ISBN/ISSN

NIM2320405001

Classification

2X4.9

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Price
religiosity
Social Media
Halal Lifestyle
And Halal Skincare Coonsumption Patterns

Specific Detail Info

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Statement of Responsibility

Andi Azizah Izdihar

Other version/related

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