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ANALISIS PRINSIP KONSUMSI ISLAM TERHADAP PERILAKU KONSUMEN DALAM BERBELANJA O…
Tujuan penelitian ini adalah untuk mengetahui prinsip konsumsi Islami benar-benar telah diterapkan oleh Mahasiswa Hafidzpreneur Institut Agama Islam Tazkia dalam berbelanja online shop. Metode pendekatan deskriptif kualitatif digunakan dalam penelitian ini. Penelitian ini menggunakan data primer melalui wawancara dengan Mahasiswa Kampus Matrikulasi Hafidzpreneur Institut Agama Islam Tazk…
- Edition
- Volume 9 Nomor 2, Desember 2023
- ISBN/ISSN
- 2528-6935
- Collation
- 2528-6935
- Series Title
- Ekonomi Syariah
- Call Number
- -
Analisis Pengaruh Harga, Kualitas, dan Label Halal, Terhadap Minat Beli Mahas…
Abstract The aim of this research is to analyze the influence of price, quality and halal label variables on consumer purchasing interest in local cosmetics. The research method applied was quantitative, where questionnaires were distributed to 107 Muslim students from various universities in Indonesia using a purposive sampling technique. Data was collected via Google Forms and analyzed using…
- Edition
- VOL.5 No.9
- ISBN/ISSN
- 2747-0490
- Collation
- ES
- Series Title
- pp. 3675-3692
- Call Number
- -
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