Kualitatif
The spread of pirated products has become a particular concern to the company, in this case is the owner of the brand, in the apparel industry. In recent years, several companies have been undertaking to pirate its products into the strategy. This is because they capture the opportunities and benefits that might be gained. One of the big opportunities is the emerging of the middle class …
Objective: This thesis discusses the teaching strategies for Islamic economics at a school located in the Depok area, with the aim of understanding the teaching strategies for Islamic economics in the 12th grade. Method: The research uses a descriptive qualitative approach. The data collected in this study were obtained through observation, interviews, and documentation. Results/Fin…
Research Objectives: The purpose of this study was to determine the influence of Madam Ani Persona, Social Media Marketing Strategy, and Program Composition on Sakinah Finance Customer Buying Behaviour. Research Methods: This study uses a quantitative approach by surveying 80 Sakinah Finance customer in Sakinah Finance Alumni WhatsApp group through electronic media (google form). This s…
"This research aims to analyze the effectiveness of content marketing strategy through social media funneling approach in influencing prospective students' decision to choose Tazkia University. The funneling strategy consists of three main stages, namely awareness, consideration, and conversion, each of which has different content characteristics and communication approaches. This resea…
"Goal : This study aims to design and analyze the business model of the Vellare clothing brand using the Business Model Canvas framework. The research focuses on identifying the customer segments and defining the value propositions to support the growth and sustainability of the business. Methode : The research adopts an action research method with a qualitative approach. Data collecti…
"Goal: The development of technology not only affects access to education but also influences the marketing and communication sector, particularly in the context of higher education promotion. In the digital era, promotion and dissemination of information regarding new student admissions can be carried out through online platforms such as social media, websites, and digital applicatio…
Goal : This study aims to explain and analyze the implementation of FandShoes' branding strategy on the TikTok platform to increase sales rates, as well as to identify practices and strategic elements that contribute to increased consumer interest in purchasing. Methods : This research is descriptive qualitative in nature with a field study approach. Data collection techniques include semi-stru…
Kualitatif