Pengaruh Kualitas Website Dan Media Sosial Imstagram Terhadap Purchasing Deci…

Penelitian ini bertujuan untuk mengetahui apakah kualitas website (usability, information quality, service interaction quality) dan media sosial instagram berpengaruh terhadap purchase decision. Penelitian ini menggunakan pendekatan kuantitatif deskriptif. Populasi penelitian ini adalah mahasiswa Institut Agama Islam Tazkia. Penelitian ini menggunakan survey dengan menggunakan teknik …

Penerapan Hukum Perlindungan Youtube Dalam Konten Bisnis (Studi Kasus Konten …

This study aims to find out how to protect youtube and protect business content because it is hacked and the impact of youtuber's relationship with copyright in business content and how Islamic law views social media. The results of this study are that youtube plays a very important role in social media but the presence of hackers has an impact on youtube protection. Carelessness in me…

Analisa Faktor Perilaku Konsumtif Pada Pelajar SMA Wilayah Kota Depok Jawa Barat

Goal Method Fact/Finding Key Words : To understand consumptive behavior factors through independent variable, namely social media, digital wallets, self-esteem, and peers through motivation as an intervening variabel in high school students in the Depok City area. The results of this study can also help high school teenagers, especially in Depok City, to increase self-este…

Rencana Bisnis Social Media Agency “Juni Agency” Dengan Analisis Bisnis M…

Fenomena perkembangan teknologi informasi yang semakin cepat dan masif menjadikan manusia harus segera beradaptasi terhadap perkembangan tersebut. Hal ini akan membuka peluang bagi pelaku usaha khususnya usaha Mikro, Kecil, Menengah (UMKM) dalam negeri untuk memasarkan produk atau jasanya secara digital terutama di platform media sosial. Potensi UMKM yang begitu besar dan didukung pem…

Influence of Madam Ani Persona, Social Media Marketing Strategy, and Program …

Research Objectives: The purpose of this study was to determine the influence of Madam Ani Persona, Social Media Marketing Strategy, and Program Composition on Sakinah Finance Customer Buying Behaviour. Research Methods: This study uses a quantitative approach by surveying 80 Sakinah Finance customer in Sakinah Finance Alumni WhatsApp group through electronic media (google form). This s…

Penerapan Media Gambar Untuk Meningkatkan Hasil Belajar Siswa Pada Mata Pelaj…

Tujuan : Skripsi ini membahas tentang metode penerapan media gambar untuk meningkatkan hasil belajar siswa pada mata pelajaran IPS di salah satu sekolah yang berlokasi di wilayah bogor Metode : Penelitian ini menggunakan pendekatan kuantitatif deskripsi dengan desain studi kasus. Data dari penelitian ini diperoleh dari hasil observasi dan tes berupa soal pretest dan posttest yang dila…

Analisis Content Marketing Melalui Strategi Funneling Sosial Terhadap Keputus…

"This research aims to analyze the effectiveness of content marketing strategy through social media funneling approach in influencing prospective students' decision to choose Tazkia University. The funneling strategy consists of three main stages, namely awareness, consideration, and conversion, each of which has different content characteristics and communication approaches. This resea…

Metode Multifactor Evaluation Process Untuk Menentukan Strategi Promosi Unive…

"Goal: The development of technology not only affects access to education but also influences the marketing and communication sector, particularly in the context of higher education promotion. In the digital era, promotion and dissemination of information regarding new student admissions can be carried out through online platforms such as social media, websites, and digital applicatio…

Pengaruh Strategi Pemasaran Media Sosial, E-WOM (Electronic Word Of Mounth). …

Edition

-

ISBN/ISSN

NIM.2110101083

Collation

MBS

Series Title

-

Call Number

REF 658.872 NUR p

Strategi Branding Fanshoes Dalam Meningkatkan Sale Bisnis Pada Platform Tiktok

Goal : This study aims to explain and analyze the implementation of FandShoes' branding strategy on the TikTok platform to increase sales rates, as well as to identify practices and strategic elements that contribute to increased consumer interest in purchasing. Methods : This research is descriptive qualitative in nature with a field study approach. Data collection techniques include semi-stru…