"Results/Findings: This study provides the results that (1) the Halal Awareness variable has a significant positive effect on purchasing decisions. (2) Halal Knowledge has a significant positive effect on purchasing decisions. (3) Health Concern has no significant effect on purchasing decisions. (4) Life Style has a significant positive effect on purchasing decisions"
"Goal : This study aims to analyze the influence of online loan advertisement, Islamic financial literacy, and lifestyle on public’s comprehension and decision in online loan making. Methode : This research uses a quantitative approach with Muslim consumers in the Greater Jakarta (Jabodetabek) area as the target population. Data were collected through a questionnaire distributed via …
Objectives Methods : Solaika Tri Handoko : 2310101101 : Sharia Business Management : Business Plan For The Health Beverage “Bloomora” With A Business Model Canvas :This study aims to develop a business plan for a health beverage based on local herbal ingredients using the Business Model Canvas (BMC) approach, with a particular focus on the value proposition and customer segment components. …
"Objective: This study was conducted to determine the influence of Lifestyle, Pleasure, Financial Behavior and Religiosity on Impulsive Buying in Online Shops. Method: Using a quantitative approach with Multiple Linear Regression analysis techniques. Sampling using purposive sampling technique with the criteria of respondents being gen z with a minimum age of 15 years and gen millennial…
Goal: The purpose of this study is to determine the denotative and connotative meanings of Siti Raham's role as a wife in the film Buya Hamka based on Roland Barthes' semiotic theory. Methode: This study uses a descriptive qualitative method with Roland Barthes' semiotic analysis approach. By examining denotative and connotative symbols through data collection based on observation tec…
Objective Method Results/Findings Keywords : This study aims to analyze the factors that influence Islamic financial management behavior among Micro, Small, and Medium Enterprises (MSMEs) in Bogor Regency. The independent variables tested include Islamic financial literacy, owner lifestyle, and demographic factors. : The research method used a quantitative approach with Structural Equation Mode…
" Income On Personal Financial Management Of Young Muslim Workers In Riau : This study aims to analyze the effect of sharia financial literacy, lifestyle, and income on the personal financial management of young Muslim workers in Riau Province. The background of this research is based on the relatively low level of sharia financial literacy in Riau compared to the national index,…
"Objective : To enhance brand awareness and customer engagement for Open Trip Sagalakarsa through an integrated digital marketing strategy, including social-media content design, influencer collaboration, and realistic, sustainable financial projections. Method : The study employs a Participatory Action Research (PAR) approach, involving cycles of planning, implementation, observation,…
This study aims to analyze the influence of price, Islamic lifestyle, and social media on the purchase decision of pashmina hijabs among Generation Z in Jakarta. The research employed a quantitative approach through an online survey of 201 female Muslim respondents from Generation Z residing in Jakarta. : Data were collected using a Likert-scale questionnaire. Data analysis using…
" ANALYSIS OF THE IMPACT OF FINANCIAL LITERACY, LIFESTYLE, AND INCOME ON FINANCIAL PLANNING AMONG MUSLIM MILLENNIALS: A CASE STUDY OF ACEH PROVINCE : This study aims to analyse the influence of Financial Literacy, Lifestyle, and Income on Financial Planning among Muslim millennials in Aceh Province. : A quantitative approach was applied using Partial Least Squares - Structura…