Penelitian ini bertujuan untuk mengetahui apakah kualitas website (usability, information quality, service interaction quality) dan media sosial instagram berpengaruh terhadap purchase decision. Penelitian ini menggunakan pendekatan kuantitatif deskriptif. Populasi penelitian ini adalah mahasiswa Institut Agama Islam Tazkia. Penelitian ini menggunakan survey dengan menggunakan teknik …
Objectives: The objective of this research is to examine the differences in financial ratios before and after the merger of Bank Syariah Indonesia with respect to several key financial indicators, namely the Capital Adequacy Ratio (CAR), Non Performing Financing (NPF) ratio, and the Operational Costs to Operational Income (BOPO) ratio. This study aims to assess how these ratios changed p…
"Goal : This study aims to design and analyze the business model of the Vellare clothing brand using the Business Model Canvas framework. The research focuses on identifying the customer segments and defining the value propositions to support the growth and sustainability of the business. Methode : The research adopts an action research method with a qualitative approach. Data collecti…
"Goal : This study aims to analyze the practice of non-cash gold trading in Bank Syariah Indonesia's (BSI) ""Cicil Emas"" product. Specifically, it examines the conformity of its transaction mechanism with the provisions of the National Sharia Council–Indonesian Ulema Council (DSN-MUI) Fatwa No. 77/DSN MUI/V/2010 on Non-Cash Gold Trading and Fatwa No. 04/DSN-MUI/IV/2000 on Murabahah.…
"Objective: This study aims to determine the level of influence of interest in using the Byond by BSI application by using the variables Perceived Ease of Use, Perceived Usefulness, and Trust as intervening variables. This study is motivated by the high use of technology in the Islamic banking sector and the transition from the BSI Mobile application to Byond by BSI which requires an un…
Objective Method Result : This study aims to identify the customer segment and value proposition of the business plan “Sleep Heaven”. It is a web based application platform that offers relaxation audio, Qur’anic recitations, online psychological consultation services, and the purchase of sleep-supporting products to help improve the quality of sleep in society through online access. : The…
This research aims to analyze digital marketing strategies through the alignment of Search Engine Optimization (SEO) practices and blog content management to increase website traffic for PT DCConnect Global. The study focuses on how the implementation of integrated SEO strategies with blog content can enhance website visibility in organic search results, as well as how Islamic val…
"This study aims to determine the effect of attitude, subjective norms, perceived behavioral control and sharia perceptions on customer interest in using mobile banking promos on customer with wadiah contracts at Bank Syariah Indonesia. : This research uses assosiative quantitative approach with a case study of mobile banking promos for customer with wadiah contracts at Bank Syari…
Tujuan : Untuk mengetahui bagaimana akad Murabahah diterapkan di Bank Syariah Indonesia Kantor Cabang Pembantu Citeureup 3, dan juga memiliki tujuan untuk mengevaluasi sejauh mana implementasi akad Murabahah dalam produk pembiayaan BSI Griya Hasanah di Bank Syariah Kantor Cabang Pembantu Citeureup 3 apakah telah sesuai dengan standar yang telah ditentukan atau tidak. Metode : Pene…
Objective : This research aims to analyze the influence of the variables Performance Expectancy, Effort Expectancy, Social Influence, Hedonic Motivation, Price Value, Facilitating Condition and Habit on Behavioral Intention and Use Behavior of BSI Bank Mobile Banking on Sumbawa Island. Method : This research is quantitative research using primary data obtained through questionnaires whic…