This study attempts to analyze the customer’s satisfaction and preference of banking services. Characteristics of respondents is a customer holding savings accounts in Islamic banks and conventional banks. The method used to analyze customer satisfaction is the Customer Satisfaction Index (CSI) and Importance Performance Analysis (IPA). The method will produce how satisfied customers …
Embroidered of motif Aceh is one of the cultural art from Acehnese people which has characteristic. Most of motif Aceh is applied to accessories and fashion without having its special brand. The development of motif Aceh’s product is not as wide as marketing of batik yet, which already done many of innovations. However, the demand toward embroidered of motif Aceh had occurred in 200…
Outdoor supplies business is currently growing rapidly, due to the trend of people who like to activities in the outdoors. Flamingo outdoor equipment is a brand that was created for the business plan in the field of outdoor equipment. The basis for the development of this business is the development of the demand for outdoor gear line with the growing interest in traveling communities. …
The research aims to evaluate the quality of services on the sanitation product, to evaluate the level of customer satisfaction services, to obtain in-depth information about the customers of Komida in terms of age, reason for joining Komida, job, income, financing size and to measure the correlation between the quality of services in terms of tangibility, empathy, reliability, responsi…
Beauty services is growing rapidly in Indonesia. As a country with a majority of Muslim population, halal lifestyle also affect the beauty services in Indonesia. Beauty salon is one of beauty services that offers various treatments, such as hair styling, facial or body treatments. Therefore the authors decided to combine the trend of halal lifestyle and business models of beauty service…
Goal : This thesis discusses the influence of product diversity, product quality and product price on customer satisfaction. Method : This study uses a quantitative approach. The data in this study were collected using a questionnaire and using multiple linear regression methods and quantitative approaches, data management and testing in this study. Fact/Finding : The regression coeff…
Goal : This research was conducted to develop a suitable business plan for the Invoke Apparel T-shirt business. Invoke Apparel's T-shirt business research is the search for Customer Segments and Value Propositions. The Invoke Apparel T-shirt business model is designed with action research methods and the instrument used is interviews and uses two testing stages, namely the problem tes…
This research aims to analyze the factors that influence consumer satisfaction with purchasing Nako coffee products in Bogor where the x variables in this research are service, facilities, price, product and Islamic marketing ethics. : This research uses a quantitative approach by conducting a survey of 270 respondents who are customers at Kopi Nako Bogor via electronic media (g…
Tropical drinks won't be a brand of drink derived from the drought in west Java province. For people around tropical drinks aren't the most demanding of all children, youth, adults and parents. Seeing these beverage business Opportunities, tropical drinks don't have a great Opportunity to expand their business. In the first place tropical drinks don't concentrate on offline and online s…
Penelitian bertujuan untuk membandingkan tingkat loyalitas pengguna marketplace Tokopedia dan Shopee di Jabodetabek