The purpose of this research is to know the intensity and quality of literacy of Generation Z as well as their interest in reading books in libraries, because libraries as a medium of scientific development, are now beginning to not attract the attention of younger generations. This research is aqualitative research using a phenomenological and descriptive approach carried out to the 22 pe…
Penelitian ini bertujuan untuk menganalisis pengaruh variabel Promosi, Shopping Lifestyle, Religiusitas, Literasi Keuangan Syariah terhadap Pembelian Impulsif di tanggal kembar pada gen-z muslim marketplace Shopee. Penelitian ini menggunakan metode kuantitatif dan jenis data yang digunakan berupa data primer dan data sekunder yang disebar melalui kusioner. Pada penelitian ini, menggunakan tekni…
The aim of this study is to analyse the influence of attitudes, subjective norms and religiosity on halal preferences for cosmetic products, with a focus on Generation Z. Using a quantitative method with an SEM-PLS approach, this study collected primary data from Generation Z respondents who purchased halal cosmetic products. The analysis shows that attitudes, subjective norms and religiosity t…
The study aimed to assess the impact of graduates from Islamic boarding schools and general schools on Quran memorization levels and academic grades of Hafidzpreneur students. The method used was a dummy variable regression with data processing using Microsoft Excel 2016. The primary data used were collected through questionnaires distributed to Hafidzpreneur students via Google Forms. The data…
This study aims to explore how a local wisdom-based PjBL learning model can improve the effectiveness of social studies learning in a junior high school in Bogor, as well as identify its impact on students' interest, motivation and conceptual understanding. Using a descriptive qualitative approach, data were collected through in-depth interviews, participatory observation, and document analysis…
Penelitian ini membahas mengenai program wakaf uang sebagai piranti pengembangan perekonomian umat dalam hal spiritual dan ekonomi, yang dijalankan oleh PBNU (Pengurus Besar Nahdlatul Ulama) yaitu oleh bidang LWPNU (Lembaga Wakaf dan Pertanahan Nahdlatul Ulama) yang di namai GERWAKU SENA (Gerakan Wakaf Uang Sejuta Nahdliyyin). Pembahasan secara garis besar yaitu mengenai pengelolaan w…
Tujuan : Penelitian ini memiliki tiga tujuan utama: pertama, untuk mengetahui pengaruh antara faktor kemiripan strategi terhadap keberhasilan M&A pada perbankan di Negara-negara OKI. Tujuan kedua dan ketiga adalah menganalisis sub-sampel kemiripan strategi terhadap keberhasilan M&A pada bank syariah dan bank konvensional di Negara-negara OKI Metode : Penelitian ini mengadopsi pendekata…
"Goal: This study aims to design a new business plan called PM Potret using Business Model Canvas analysis for professional photography businesses in Batam City. Method: A qualitative approach was used, with data collection techniques involving observation and interviews with 15 informants. The data was analyzed to determine customer segments, value propositions, channels, customer …
"Goal : This study aims to analyze the influence of consumer animosity, religiosity, boycott motivation, and product knowledge on consumer switching behavior in choosing substitute products for those boycotted due to affiliations with Israel. Methode : This research uses a quantitative approach with Muslim consumers in the Greater Jakarta (Jabodetabek) area as the target population. D…