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Analisis Minat Menggunakan Promo Mobile Banking Pada Nasabah Dengan Akad Wadi…
"This study aims to determine the effect of attitude, subjective norms, perceived behavioral control and sharia perceptions on customer interest in using mobile banking promos on customer with wadiah contracts at Bank Syariah Indonesia. : This research uses assosiative quantitative approach with a case study of mobile banking promos for customer with wadiah contracts at Bank Syari…
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- ISBN/ISSN
- NIM.110101088
- Collation
- MBS
- Series Title
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- Call Number
- REF 332.17 DEF a
Determinan Intensi Wisata Halal Berkelanjutan (Studi Pada Pariwisata Halal Ko…
This study aims to observe the development of the environment in halal tourist spots located in the city of Pekanbaru, Riau. : This research uses a quantitative method, and the data is both primary and secondary. According to the Statistics Agency, the population of Pekanbaru is 1,167,599 people. In this study, the sample used to conduct observations is based on PLS-SEM and questi…
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- ISBN/ISSN
- NIM.2110103033
- Collation
- ES
- Series Title
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- Call Number
- REF 338 MAY d
Analisis Pengaruh Suku Bangsa, Inflasi, Nilai Tuar, Harga Emas Dunia Dan Harg…
" To analyze the short-term and long-term effects of BI interest rates, inflation, exchange rates, world gold prices,and world oil prices on the Indonesian Sharia Stock Index (ISSI) during the 2020–2024 period. : Autoregressive Distributed Lag (ARDL) : The results show that in the long term, BI interest rates, exchange rates, and world gold prices have a significant negativ…
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- ISBN/ISSN
- NIM.2110101006
- Collation
- MBS
- Series Title
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- Call Number
- REF 332.6 ALA a
Faktor Determinan Pembelian Obat Herbal Bersetifikat Halal di Jabodetabek: Se…
“Determinant Factors of Purchasing Halal-Certified Herbal Medicine in Jabodetabek: An Analysis of Education as a Moderating Variable” : This research employs a quantitative approach using a survey method. Data were collected through an online questionnaire distributed to 203 Muslim respondents who had consumed herbal medicines in the Jabodetabek area. The data were analyzed us…
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- ISBN/ISSN
- NIM2110308013
- Collation
- ES
- Series Title
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- Call Number
- REF 658.8342 RAH f
Pengaruh Green Marketing, Kualitas Produk dan Label Halal Terhadap Keputusan …
Objective : This study was conducted to determine the influence of green marketing, product quality and halal label on Fore Coffee purchasing decisions in Bogor. Method : This research uses quantitative methods with non-probability sampling techniques. This research requires a minimum of 400 respondents. The data obtained was processed using the SPSS application. Results/Findings …
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- ISBN/ISSN
- NIM.2110101046
- Collation
- MBS
- Series Title
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- Call Number
- REF 658.8343 FIT p
Pengaruh Brand Image, Harga Dan Brand Wareness Terhadap Keputusam Pembelian P…
"Goal Method Results/Findings : This study aims to test the influence of brand image, price and brand awareness on purchasing decisions for Somethinc skincare products. : This study uses a quantitative approach. The method in this study uses the SEM (Structural Equation Modeling) method with the PLS 4.0 (Partial Least Square) approach, with a Somethinc case study, through dist…
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- ISBN/ISSN
- NIM.2110101162
- Collation
- MBS
- Series Title
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- Call Number
- 6REF 658.8342
Pengaruh Social Media Marketing, Brand Value, dan Product Innovation Terhadap…
Analyzing Social Media Marketing, Evaluating Brand Value Perceptions, and Examining the role of Product Innovation as a determinant factor in the loyalty of Generation Z Hijab Consumers. : This study used a quantitative approach by distributing questionnaires ( Google Form ) to 100 Generation Z consumers, particularly Muslim women, in Bogor City who had made repeat purchases of a…
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- ISBN/ISSN
- NIM.2110103031
- Collation
- ES
- Series Title
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- Call Number
- REF 658.8342 ALI p
Analisis Faktor yang Mempengaruhi Minat Investasi Saham Syariah Gen-Z di Jabo…
Analyzing the Influence of Islamic Financial Literacy, Risk Perception, Social Media, on Interest in Islamic Stock Investment in Jabodetabek: Digital Technology as Moderation This research employs a quantitative approach with a case study on Gen Z in Jabodetabek. Data is collected through a questionnaire distributed via Google Forms. The data is processed with SEM-PLS analysis. …
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- ISBN/ISSN
- NIM.2110103005
- Collation
- ES
- Series Title
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- Call Number
- REF 332.6 TAU a
Pengaruh Sosial Media Marketing, Citra Merek Dan Harga Terhadap Keputusan Pem…
" : This research aims to analyze the influence of social media marketing, brand image, and price on the purchase decisions of Lafiye hijab products through TikTok social media in Bogor. : This research uses a quantitative approach with a survey method. Data were analyzed using Structural Equation Modeling-Partial Least Squares (SEM PLS) through SmartPLS 4.0 software. : The results …
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- ISBN/ISSN
- NIM.2110101165
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- MBS
- Series Title
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- Call Number
- REF 658.8342 FAS p
Determinan Pembelian Makanan Kemasan Berlabel Halal
Analyzing the influence of attitudes, subjective norms, and knowledge of halal, as well as demographic variables such as age, gender, education level, and monthly income, on purchasing decisions for packaged foods labeled as halal. This study uses a quantitative approach by distributing questionnaires to 200 Muslim consumer respondents in Bogor City and Bogor Regency. The data was…
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- ISBN/ISSN
- NIM.2110103001
- Collation
- ES
- Series Title
- -
- Call Number
- REF 658.8342 NUG d
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