"Objective: This study aims to determine the level of influence of interest in using the Byond by BSI application by using the variables Perceived Ease of Use, Perceived Usefulness, and Trust as intervening variables. This study is motivated by the high use of technology in the Islamic banking sector and the transition from the BSI Mobile application to Byond by BSI which requires an un…
"This study aims to analyze the provisions of regulations for Muslim consumer protection for food products without halal certification in Indonesia and to determine the alignment of these regulations with the maqashid sharia for food products without halal certification. This study uses a juridical normative method. The normative method is used to examine applicable laws and regulat…
Tujuan : IRSYAD KAHFI MUHAMMAD : 2110101117 : Manajemen Bisnis Syariah :Pengaruh Artificial Intelligence, Digital Marketing Dan Islamic Marketing Ethics Pada Minat Pembelian Di Shopee (Studi Kasus Generasi Z Di Kota Bogor) : Untuk menganalisis pengaruh Artificial Intelligence, Digital Marketing, dan Islamic Marketing Ethics terhadap minat pembelian konsumen pada platform…
Kualitatif
Objective Method Results/Findings Keywords : This study aims to analyze the factors that influence Islamic financial management behavior among Micro, Small, and Medium Enterprises (MSMEs) in Bogor Regency. The independent variables tested include Islamic financial literacy, owner lifestyle, and demographic factors. : The research method used a quantitative approach with Structural Equation Mode…
"Goal : This study aims to analyze the management of the Corporate Social Responsibility (CSR) programs of PT Indocement Tunggal Prakarsa in Gunung Putri Village from the perspective of Maqasid Shariah, focusing on the extent to which these programs fulfill the objectives of Islamic law in improving community welfare. Methods : This research employs a qualitative approach with a case …
Tujuan : Penelitian ini bertujuan untuk menganalisis penerapan bauran pemasaran (marketing mix 7P) dalam pameran internasional World HAPEX Thailand serta mengetahui faktor-faktor yang paling berpengaruh terhadap partisipasi peserta. Metode : Metode penelitian yang digunakan adalah kualitatif deskriptif dengan teknik wawancara mendalam terhadap enam orang informan yang merupakan exhi…
This study aims to analyze the implementation of legal measures in response to criminal acts committed by minors, viewed from the perspectives of both positive law and Islamic criminal law. Children who commit criminal offenses require a distinct legal approach, considering their status as individuals who are not yet mature, both psychologically and legally. Under Indonesia’s positive legal s…
"Goal : This study aims to analyze the influence of financial literacy, risk perception, and investment knowledge on investment decisions in ANTAM gold among Generation Z and Millennials in Bogor Regency. Methods : This research employs a quantitative approach with the analytical technique of Structural Equation Modeling - Partial Least Squares (SEM-PLS). Primary data were obtained thr…
Objective: This study aims to measure the level of Consumer Loyalty using the variables of Brand Image, Halal Certification, Price, Product Quality and Location towards the Consumer Loyalty of Mie Gacoan Bogor. Methods: Using a descriptive qualitative approach with Multiple Linear Regression analysis techniques. Sampling was conducted using Purposive Sampling with the criteria that respondents …