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Analisis Content Mareting Dalam Meningkatkan Engagement Media Sosial Dengan M…
"This study aims to analyze content marketing strategies in increasing social media engagement on the Instagram account @tazkiaofficial using the action research method approach. This approach was chosen because it allows researchers to intervene directly through the planning, acting, observing, and reflecting cycles in the content development process. Primary data was obtained throug…
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- ISBN/ISSN
- NIM.2110101190
- Collation
- MBS
- Series Title
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- Call Number
- REF 658.84 KHA a
Pengaruh Harga, Islamic Lifestyle, dan Media Sosial Terhadap Keputusan Pembel…
This study aims to analyze the influence of price, Islamic lifestyle, and social media on the purchase decision of pashmina hijabs among Generation Z in Jakarta. The research employed a quantitative approach through an online survey of 201 female Muslim respondents from Generation Z residing in Jakarta. : Data were collected using a Likert-scale questionnaire. Data analysis using…
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- ISBN/ISSN
- NIM.2110103019
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- ES
- Series Title
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- Call Number
- REF 658.8342 PUT p
Pengaruh Sosial Media Influencer, Brand Awerness Dan Keputusan Pembelian Prod…
"Research shows that Social Media Influencers (SMI) have a positive and significant effect on Purchase Decision (PD) through the dimensions of Reach, Relevance, and Resonance, with Reach being the most dominant factor. Brand Awareness (BA) also has a positive but insignificant effect on PD, indicating that brand awareness alone is not enough without the support of product quality, p…
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- ISBN/ISSN
- NIM.2110101011
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- MBS
- Series Title
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- REF 658.8342 PRA p
Analisis Determinan Malahah Performa UMKM: Peran Kur Perbankan Syariah, Legal…
Kualitatif
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- ISBN/ISSN
- NIM.2110103003
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- Series Title
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- Call Number
- REF 332.17 MUR a
Analisis Faktor yang Mempengaruhi Penggunaan Layanan M-Banking Syariah Oleh G…
to find information about the influence ofperseptions Of ease, and security on the use of sharia Mobile Bankingservices By muslim Generation Gen Z
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- ISBN/ISSN
- NIM.2110103018
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- ES
- Series Title
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- Call Number
- REF 332.1 NAS a
Analisis Perbandingan Kinerja Keuangan Sebagai Dasar Menilai Kondisi BANK Umu…
"Goal :The aim of this research is to analyze the financial performance of sharia banking in Indonesia before & during Covid 19. Methods : The financial performance analysis tools used are CAR, ROA, BOPO, FDR, NPF. Data analysis of the data used is quantitative with a comparative approach. The data source used uses historical reports on sharia banking financial ratios which have been …
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- ISBN/ISSN
- NIM.18101167
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- MBS
- Series Title
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- Call Number
- REF 332.1 GUN a
Pengaruh Produk Domestik Bruto, Indeks Pembangunan Manusia, Gini Rasio, Dan P…
"Objectives: This study aims to analyze the effect of Gross Regional Domestic Product (GRDP), Human Development Index (HDI), Gini Ratio, and Islamic Financing on poverty levels in Kalimantan Island during the 2015–2024 period. Methods:. The research method used is panel data regression analysis with the Random Effect Model (REM) approach. The data used are secondary data obtained f…
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- ISBN/ISSN
- NIM.2110101003
- Collation
- MBS
- Series Title
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- Call Number
- REF 339.46 FIK p
Determinan Intensi Pembelian Produk Makanan Kemasan Halal Impor
To analyze the partial and simultaneous influence of the variables of religiosity, halal awareness, trust in halal certificates, product quality, and price on the purchase intention of imported halal packaged food products among Muslim consumers in the Jabodetabek area. : This study uses a quantitative approach with a case study of Muslim consumers in Jabodetabek. Data collection …
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- ISBN/ISSN
- NIM.2110103042
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- Call Number
- REF 658.8342 MUB d
Analisis Faktor yang Mempengaruhi Perilaku Milenial Dalam Membayar Zakat Mela…
Goal: This study aims to analyze the influence of ease of use, usefulness, trust, and risk on the interest and actual behavior of millennial Muslims in paying zakat digitally through crowdfunding platforms in the Greater Jakarta area, with education as a moderating variable. Method: The data were collected through an online questionnaire distributed via Google Forms to millennial Musl…
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- ISBN/ISSN
- NIM.19103054
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- Series Title
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- Call Number
- REF 2X4.144 FIR a
Analisis Faktor yang Mempengaruhi Loyalitas Pengguna Fintech Syariah Pada Gen…
Goal Method : To analyze the influence of Perceived Ease of Use and Perceived Usefulness on Loyalty of Gen Z Sharia Fintech Users in Jabodetabek, with Customer Satisfaction as a Mediator : This study used a quantitative approach with a case study of Gen Z in Jabodetabek. Data collection was conducted through a Google Form questionnaire. The data were processed using SEM-PLS anal…
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- ISBN/ISSN
- NIM2110103013
- Collation
- ES
- Series Title
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- Call Number
- REF 332.1 ZUL a
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