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Analisis Pengaruh Literasi Keuangan, Digitgalisasi, dan Sertifikasi Halal Ter…
Analyzing the influence of financial literacy, digitalization, and halal certification on the performance of MSMEs in Bogor Regency The method used was a quantitative approach using Partial Least Squares - Structural Equation Modeling (PLS-SEM). Data were obtained by distributing questionnaires to 100 culinary MSMEs in Bogor Regency. The results of the study indicate that all th…
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- ISBN/ISSN
- NIM.2110103002
- Collation
- ES
- Series Title
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- Call Number
- REF 332.024 SET a
Rencana Bisnis Fashion Aqashfa (Abaya &Gamis) Melalui Analisis BMC
"Using the Business Model Canvas (BMC) approach, this study aims to create a business plan for the Muslim fashion brand Aqashfa, which sells abayas and gamis. This approach focuses on customer segments and value propositions. This study is based on the rapid growth of the Muslim fashion industry in Indonesia and the high market demand for clothing that is compliant with sharia but rem…
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- ISBN/ISSN
- NIM.2110101102
- Collation
- MBS
- Series Title
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- Call Number
- REF 650 AST r
Pengaruh Citra Merek, Harga, Influencer, Marketing, Dan Kualitas Terhadap Kep…
"This study aims to determine the influence of brand image, price, influencer marketing, and product quality on purchase decisions for Hanasui lipstick. This study used a descriptive quantitative approach. The sampling technique used non-probability sampling and purposive sampling by distributing questionnaires to 400 consumers who had purchased Hanasui lipstick. This method was a…
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- ISBN/ISSN
- NIM.2110101014
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- MBS
- Series Title
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- REF 658.8342 MAR p
Pengaruh Sosial Media Influencer, Brand Awerness Dan Keputusan Pembelian Prod…
"Research shows that Social Media Influencers (SMI) have a positive and significant effect on Purchase Decision (PD) through the dimensions of Reach, Relevance, and Resonance, with Reach being the most dominant factor. Brand Awareness (BA) also has a positive but insignificant effect on PD, indicating that brand awareness alone is not enough without the support of product quality, p…
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- ISBN/ISSN
- NIM.2110101011
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- MBS
- Series Title
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- REF 658.8342 PRA p
Analisis Determinan Malahah Performa UMKM: Peran Kur Perbankan Syariah, Legal…
Kualitatif
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- ISBN/ISSN
- NIM.2110103003
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- Series Title
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- Call Number
- REF 332.17 MUR a
Analisis Faktor yang Mempengaruhi Penggunaan Layanan M-Banking Syariah Oleh G…
to find information about the influence ofperseptions Of ease, and security on the use of sharia Mobile Bankingservices By muslim Generation Gen Z
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- ISBN/ISSN
- NIM.2110103018
- Collation
- ES
- Series Title
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- Call Number
- REF 332.1 NAS a
Pemetaan Tren Riset Ekonomi Haji dan Umroh: Studi Bibliometrik Publikasi Ilmiah
Objective: This thesis aims to map the scientific research trends related to the economics of Hajj and Umrah over the past five to ten years. Using a bibliometric approach, the study identifies publication patterns, dominant topics, author collaborations, and the development of research themes in the field of Hajj and Umrah economics. Methodology: The research employs a quantitative a…
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- ISBN/ISSN
- NIM.18103079
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- Series Title
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- REF 2X4.15 PAA p
Analisis Perbandingan Kinerja Keuangan Sebagai Dasar Menilai Kondisi BANK Umu…
"Goal :The aim of this research is to analyze the financial performance of sharia banking in Indonesia before & during Covid 19. Methods : The financial performance analysis tools used are CAR, ROA, BOPO, FDR, NPF. Data analysis of the data used is quantitative with a comparative approach. The data source used uses historical reports on sharia banking financial ratios which have been …
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- ISBN/ISSN
- NIM.18101167
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- Series Title
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- REF 332.1 GUN a
Determinan Intensi Pembelian Produk Makanan Kemasan Halal Impor
To analyze the partial and simultaneous influence of the variables of religiosity, halal awareness, trust in halal certificates, product quality, and price on the purchase intention of imported halal packaged food products among Muslim consumers in the Jabodetabek area. : This study uses a quantitative approach with a case study of Muslim consumers in Jabodetabek. Data collection …
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- ISBN/ISSN
- NIM.2110103042
- Collation
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- Series Title
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- Call Number
- REF 658.8342 MUB d
Analisis Content Marketing Dalam Meningkatkan Reach Pada Media Sosial Instagr…
"This study aims to design and implement a content marketing strategy to increase reach on the @syaribeautycare Instagram account using an action research method approach. The background of this research was the low reach and the absence of a structured content plan. The action research method was implemented for three months from January to March 2025, comprising three cycles of plan…
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- ISBN/ISSN
- NIM.2110101099
- Collation
- MBS
- Series Title
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- Call Number
- REF 658.84 MUW a
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