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Inovasi Model Bisnis Pembentukan Anak Usaha Studi Pengembangan Value Proposit…
" : This study aims to identify the customer segments and the value proposition that can be delivered by the company.. : The researcher employed an action research method using a qualitative approach. Qualitative data was gathered through observations and interviews.. : The findings of this study indicate that the majority of consumers are highly familiar with the products offered…
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- ISBN/ISSN
- NIM.2310101006
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- MBS
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- REF 650 SET i
Rencana Pengembangan Bisnis Di Toko Cat Warna Indah Menggunakan Analisis Bisn…
"Toko Warna Indah is a business engaged in the sale of paint and related supplies, established in 2021. The business is currently facing challenges in expanding its market reach and increasing competitiveness in today’s digital era. This study aims to develop the business at Toko Warna Indah by using the Business Model Canvas method as a strategic planning tool, with a focus on custom…
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- NIM.2110101146
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- Series Title
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- REF 650 PUJ r
Pengaruh Lokasi Pesantrend, Biaya Pendidikan Dan Kualitas Layanan Terhadap Ke…
"This study aims to determine the influence of the location of the Islamic boarding school, education costs, and service quality on the decision of students to choose the Persatuan Islam 45 Rahayu Islamic Boarding School, both partially and simultaneously. This study used a quantitative approach with a survey method. The study population was all 264 students at the Mu'allimin leve…
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- ISBN/ISSN
- NIM.2310101013
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- REF 658.8 SYA p
Rencana Bisnis "Laundry Aja" Dengan Analisis Bisnis Model Canvas (BMC)
"Laundry Aja is a laundry service business developed using the Business Model Canvas (BMC) approach with an emphasis on the customer segmentation and value proposition elements. The research methodology employed an action research method through direct observation and in-depth interviews with 30 participants consisting of students, housewives, and workers in the Lebak Bulus area, Sout…
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- ISBN/ISSN
- NIM.2110101029
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- MBS
- Series Title
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- Call Number
- REF 650 PRA r
Analisis Content Marketing Melalui Strategi Funneling Sosial Terhadap Keputus…
"This research aims to analyze the effectiveness of content marketing strategy through social media funneling approach in influencing prospective students' decision to choose Tazkia University. The funneling strategy consists of three main stages, namely awareness, consideration, and conversion, each of which has different content characteristics and communication approaches. This resea…
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- ISBN/ISSN
- NIM.2110101189
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- Call Number
- REF 658.84 SIL a
Pengaruh Persepsi Kegunaan, Persepsi Kemudahan Dan Sikap Penggunaan Teknologi…
Goal: This study aims to analyze the influence of Perceived Usefulness, Perceived Ease of Use, and Attitudes towards Technology Use on Interest in Using Jago Syariah Digital Bank among Millennials and Generation Z in Bogor City. Methods: The method used in this study is quantitative descriptive with data analysis using Structural Equation Modeling Partial Least Squares (PLS-SEM) using the Smart…
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- NIM.21101.01071
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- REF 332.17 CAH p
Pengaruh Conten Marketing, Influencer, Dan Kepercayaan Konsumen Terhadap Kepu…
" To find information about the influence of content marketing, influencers, and Consumer Trust on purchasing decisions in Tiktokshop in the city of Pekanbaru. : This research uses a quantitative approach. The method used in this study is Structural Equation Modeling (SEM) with a Partial Least Square (PLS) version 4.0 approach. The case study in this research focuses on consumer bu…
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- NIM.2110101163
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- REF 658.872 ADA p
Perilaku Pembelian Impulsif Pada Onlie Shop:Pengaruh Gaya Hidup, Kesengan, Pe…
"Objective: This study was conducted to determine the influence of Lifestyle, Pleasure, Financial Behavior and Religiosity on Impulsive Buying in Online Shops. Method: Using a quantitative approach with Multiple Linear Regression analysis techniques. Sampling using purposive sampling technique with the criteria of respondents being gen z with a minimum age of 15 years and gen millennial…
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- ISBN/ISSN
- NIM.2110101056
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- REF 658.8382 DEF p
Analisis Dampak Penerapan Sistem Manejemen Mutu ISO 9001:2015 Terhadap Kinerj…
kuantitatif
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- ISBN/ISSN
- NIM.2110101150
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- MBS
- Series Title
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- REF 658.4013 AZZ a
Rencana Bisnis Paing Block " Makmur Jaya" Dengan Analisis Model Bisnis Kanvas
"Makmur Jaya is a company operating in the Precast Concrete business sector. In general, precast concrete is a process of processing several concrete mixtures, the ingredients for which are made from cement, sand (fine aggregate), gravel (coarse aggregate), water and additives into a solid mass which is carried out by fabrication (printing). Precast concrete is a concrete component wi…
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- ISBN/ISSN
- NIM.18101081
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- MBS
- Series Title
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- Call Number
- REF 650 HUS r
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