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Analisis Content Marketing Dalam Meningkatkan Reach Pada Media Sosial Instagr…
"This study aims to design and implement a content marketing strategy to increase reach on the @syaribeautycare Instagram account using an action research method approach. The background of this research was the low reach and the absence of a structured content plan. The action research method was implemented for three months from January to March 2025, comprising three cycles of plan…
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- ISBN/ISSN
- NIM.2110101099
- Collation
- MBS
- Series Title
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- Call Number
- REF 658.84 MUW a
Pengaruh Media Sosial Tiktok Influencer Marketing Dan E-WOM Terhadap Keputusa…
"Tujuan : Skripsi ini bertujuan untuk mengetahui apakah ada pengaruh media sosial TikTok, influencer marketing serta e-wom terhadap keputusan pembelian produk pada generasi Z di Kota Bogor. Metodologi : Structural Equation Modeling - Partial Least Square (SEMPLS). Hasil : Hasil dalam penelitian ini menunjukan bahwa Variabel Media Sosial TikTok berpengaruh positif dan signifikan terhad…
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- ISBN/ISSN
- NIM19101022
- Collation
- MBS
- Series Title
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- Call Number
- REF 658.8342 AZI p
Pengaruh Penggunaan Sosial Media Facebook terhadap Brand Awareness (Studi Kas…
ncreasingly recognized the role of sosial media in improving business performance and brand as well as be used as one tool in promoting a product or service, this is the baground of this research in particular, this research is done by developing a model to analyze the brand awareness of the product brand that is Najaha tour and Travel Bogor, which is currently Najah Tour and Travel foc…
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- ISBN/ISSN
- NIM0913082
- Collation
- -
- Series Title
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- Call Number
- Ref 658.8 Kha p
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