Goal: This thesis aims to determine the effect of halal services in the form of Tour Leaders, Facilities, and the professionalism of Travel Agents on the re-purchase intention of Lentera Tour consumers Methode: This study uses a quantitative approach using the path analysis method. The data in this study are primary data collected using a questionnaire and also uses the SPSS program …
Background – Recently, Lombok Island-Indonesia had been awarded as the World's Best Halal Honeymoon Destination & World Best Halal Tourism Destination. As a result of this award, the number of international tourists visiting Lombok Island, especially Muslim travellers, increased significantly. However, Lombok still has to improve and develop its halal tourism sector to grab a larger …
Usaha Mikro Kecil dan Menengah (UMKM) mempunyai peran yang besar dalam pembangunan ekonomi nasional, penyerapan tenaga kerja, pengurangan jumlah kemiskinan dan mejadi motor penggerak pertumbuhan aktivitas ekonomi nasional. Krisis ekonomi yang terjadi di Indonesia beberapa waktu yang lalu, sektor UMKM terbukti tangguh dan memiliki daya tahan yang relatif kuat dalam menghadapi krisis. B…
Penelitian ini bertujuan untuk mengetahui: (1) pengaruh produk terhadap minat berkunjung kembali. (2) Pengaruh harga terhadap minat berkunjung kembali. (3) Pengaruh tempat terhadap minat berkunjung kembali. (4) Pengaruh promosi terhadap minat berkunjung kembali. (5) Pengaruh Orang terhadap minat berkunjung kembali. (6) Pengaruh proses terhadap minat berkunjung kembali. (7) Pengaruh bu…
Goal: This study to find out whether there is an efect of image,attractiveness, and social media on millenials visiting interest in Lombok Halal Tourism. Methode: This research uses descriptive quantitative methodes, requirements test, and Path Analysis Fact/Finding: This study provides the results that image, attractiveness and social madia directly influence the interest in visiting…
Purpose: This thesis aims to find out whether there is an effect of halal certification, brand image, product quality and store atmosphere on purchasing decisions at J.CO Donuts & Coffee in Bogor. Methods: This research uses quantitative methods with a descriptive approach. The sampling technique used non-probability sampling by distributing questionnaires to 150 respondents who live …
Goal : This study aims to determine how the influence of the Halal Label, Lifestyle and Price variables on the Purchasing Decision of consumers from the millennial generation in the Jabodetabek area. Method : The sample in this study was taken using a data collection method called purposive sampling. The number of samples obtained was 122 respondents. This research is a research with …
Purpose: This thesis aims to find out the analysis of the effect of halal certification and halal awareness on the interest in buying milk tea chatime products for Muslim consumers in the DKI Jakarta area. Methods: This study uses a descriptive quantitative approach. The sampling technique used non-probability sampling and purposive sampling by distributing questionnaires to 120 Musli…
Goal: This thesis aims to find out whether there is an influence from celebrity endorsers, beauty influencers, prices and halal certification on millennial consumer buying interest in Make Over Jabodetabek cosmetic products. Methode: This research uses a descriptive qualitative approach. The sampling technique used non-probability sampling and purposive sampling by distributing questio…
This research is motivated by the economic sector's progress that has improved so that people started to open a business to meet various economic needs. With limited job vacancies and the increasing number of people got laid off; thus, people started to think and look for other alternatives, such as entrepreneurship. One of them is establishing a business in their own home or usually …