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Peran Sertifikasi Halal terhadap Minat Beli Kulkas Halal di Jabodetabek
Penelitian ini bertujuan untuk mengetahui pengaruh sertifikasi halal, kualitas produk, harga, dan promosi terhadap minat beli kulkas halal di Jabodetabek. : Penelitian ini menggunakan pendekatan kuantitatif dengan data primer sebagai sumber data yang digunakan. Sumber data yang dikumpulkan berasal dari penyebaran kuesioner kepada responden di Jabodetabek melalui platform Google Fo…
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- ISBN/ISSN
- NIM,2010103118
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- ES
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- REF 658.8343 MAH p
Pengaruh Fomo, Halal, Awarenes, Halal Label, Dan Store Atmosphere Terhadap Pu…
"Objective : This study aims to analyze the effect of Fear of Missing Out (FoMO), Halal Awareness, Halal Label, and Store Atmosphere on purchasing decisions at oriental restaurants in the Jabodetabek area. Methods : The method used in this study was quantitative descriptive with data analysis using Structural Equation Modeling Partial Least Square (PLS-SEM) technique using SmartPL…
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- ISBN/ISSN
- NIM.2110101169
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- REF 658.8342 ELI p
Analisis Pengaruh Religiusitas, Promosi dan Pengetahuan Produk terhadap Minat…
Tujuan: Penelitian ini memiliki tujuan untuk mengetahui tingkat minat beli terhadap kosmetik halal menggunakan variabel Religiusitas, Promosi, dan Pengetahuan produk. Penelitian ini memiliki rentang usia 18-40 tahun diwilayah Jabodetabek. Metode: Penelitian ini menggunakan pendekatan kuantitatif deskreptif dengan Teknik analisis Partial Least Square- Structural Equation Modelling (PLS-SEM). Pen…
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- ISBN/ISSN
- NIM.21101.01051
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- REF 658.8342 AST a
Pengaruh Biaya, Kesadaran Halal, Pengetahuan Halal, Dan Persepsi Kemudia Terh…
"Objective: This study aims to determine whether cost, halal awareness, halal knowledge, and perceived ease of process influence the interest of MSMEs (Micro, Small, and Medium Enterprises) in obtaining halal certification in the Bogor area. Method: This research uses a quantitative approach with multiple linear regression analysis techniques. The sample was selected using purposive …
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- ISBN/ISSN
- NIM.2110101047
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- REF 2X4.9 MAK p
Pengaruh Sertifikasi Halal, Harga, Lokasi Dan Kualitas Produk Terhadap Keputu…
Objective: To analyze the partial and simultaneous effects of Halal certification, price, location and product quality on Purchase decisions of Bangladeshi noodles in Bogor area. Method: This study uses a quantitative approach with a case study of Bangladeshi noodle consumers in the Bogor Data collection techniques were obtained from Distributing questionnaires via Google Foom. Data were proces…
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- ISBN/ISSN
- NIM.2110101123
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- REF 658.8342 FIK p
Analisis Maqashid Syariah Dalam Regulasi Perlindungan Konsumen Terhadap Produ…
"This study aims to analyze the provisions of regulations for Muslim consumer protection for food products without halal certification in Indonesia and to determine the alignment of these regulations with the maqashid sharia for food products without halal certification. This study uses a juridical normative method. The normative method is used to examine applicable laws and regulat…
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- ISBN/ISSN
- NIM.2310204003
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- HES
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- REF 381.3 DZA a
Analisis Marketing Mix 7P Pada "Pameran Internasioanal Word Hapex Thailand"
Tujuan : Penelitian ini bertujuan untuk menganalisis penerapan bauran pemasaran (marketing mix 7P) dalam pameran internasional World HAPEX Thailand serta mengetahui faktor-faktor yang paling berpengaruh terhadap partisipasi peserta. Metode : Metode penelitian yang digunakan adalah kualitatif deskriptif dengan teknik wawancara mendalam terhadap enam orang informan yang merupakan exhi…
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- ISBN/ISSN
- NIM.2110101116
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- REF 658.8 ERF a
Faktor Determinan Yang Mempengaruh Loyalitas Konsumen Mie Gacoan Bogor
Objective: This study aims to measure the level of Consumer Loyalty using the variables of Brand Image, Halal Certification, Price, Product Quality and Location towards the Consumer Loyalty of Mie Gacoan Bogor. Methods: Using a descriptive qualitative approach with Multiple Linear Regression analysis techniques. Sampling was conducted using Purposive Sampling with the criteria that respondents …
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- ISBN/ISSN
- NIM.2110101042
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- REF 658.8343 SIR f
Pengaruh Label Halal,Harga, Dan Kualitas Product Terhadap Keputusan Pembelian…
"Analyzing the Influence of Halal Labels, Prices, and Product Quality on Purchasing Decisions for Food Products in Street food in Cilegon City. : This research uses a quantitative approach with a case study of street food in Cilegon City. Data collection techniques were obtained by distributing questionnaires via Google Forms related to the research problem. Data analysis techniqu…
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- ISBN/ISSN
- NIM.18101046
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- REF 658.8342 SAT p
Pengaruh Persepsi Label Halal, Tingkat Penjualan, dan Review Produk Terhadap …
Goal : This study aims to analyze the influence of halal label perception, sales level, and reviews on purchasing decisions for halal skincare products at TikTok Shop among men in Jabodetabek City. Methods : This study uses a quantitative method. The sampling technique that will be used is purposive sampling, where the sample is determined with certain considerations. The number of sa…
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- ISBN/ISSN
- NIM.2110103039
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- REF 658.8342 WAH p
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