"Goal : To analyze the legal protection mechanism for donors on the Kitabisa.com platform from two perspectives: 1.) An Islamic law review focusing on the principles of amanah (trust), tabarru’ contract, and maslahah (public interest); 2.) A review based on the principles within the Financial Services Authority Regulation (POJK) No. 37/POJK.04/2018. Methods : This research employs a…
"Tujuan: Penelitian ini bertujuan untuk menganalisis sejauh mana pengaruh transparansi, inovasi, religiositas dan kualitas pelayanan terhadap minat masyarakat dalam berzakat di jabodetabek. Metode: Penelitian ini menggunakan pendekatan kuantitatif dengan metode analisis regresi linear berganda. Sampel ditentukan melalui teknik purposive sampling dengan penyebaran kuesioner secara onl…
Objective Method Result : This study aims to identify the customer segment and value proposition of the business plan “Sleep Heaven”. It is a web based application platform that offers relaxation audio, Qur’anic recitations, online psychological consultation services, and the purchase of sleep-supporting products to help improve the quality of sleep in society through online access. : The…
Objective: The growth of the elderly population in Indonesia is increasingly significant, with a projected increase of more than 65 million people by 2045. This increase raises the need for educational programs that can meet the spiritual, emotional and social needs of the elderly, especially in religious aspects such as the teaching of the Qur’an. However, there are a number of challenges th…
"Goal: This research aims to determine the level of purchasing decisions for Wardah skincare products on TikTok Shop using the variables of Content Marketing, Brand Image, and Online Customer Reviews. This study will specifically focus on female students in Bogor Regency. Method: This study uses a descriptive quantitative approach with Partial Least Square – Structural Equation Mode…
This research aims to analyze digital marketing strategies through the alignment of Search Engine Optimization (SEO) practices and blog content management to increase website traffic for PT DCConnect Global. The study focuses on how the implementation of integrated SEO strategies with blog content can enhance website visibility in organic search results, as well as how Islamic val…
"Objective: This study aims to determine the influence of Social Media Marketing, Content Marketing, and Customer Engagement on the Brand Image of the local brand Porteegoods, which utilizes Instagram as its primary marketing platform. Methodology: Structural Equation Modeling – Partial Least Square (SEM-PLS). Result: he results of this study indicate that Social Media Marketing, Cont…
"Propose Methode Result/Finding Keywords : Fajar Aditya Pratama : 2310101032 : Islamic Business Management : Business Development Plan for Yellow Spiced Fish Processing to Improve MSME Competitiveness through Business Model Canvas (BMC) Analysis in Depok City's Digital Market, West Java : This study aims to analyze the development plan for Yellow Spiced Fish using the B…
"E-commerce has become an inseparable part of our daily lives, especially in Indonesia. Do you know how e-commerce started in Indonesia and how it has developed to date? E commerce first appeared in Indonesia in the 1990s, when the internet began to be known to the public. At that time, online shopping still felt foreign and awkward. But over time, e commerce has continued to grow rap…
Purpose : To determine the influence of Fear of Missing Out (FoMO), Hedonistic Lifestyle, and Financial Literacy on Personal Financial Management among social media users in the Jabodetabek region. Methodology : Structural Equation Modeling – Partial Least Square (SEM-PLS). Result : The results of this study indicate that the Financial Literacy variable has a positive and s…