Tujuan Metode Hasil/Temuan Kata Kunci : Penelitian ini bertujuan untuk menganalisis variabel review produk, e-wom dan kredibilitas influencer terhadap keputusan pembelian di kalangan generasi z pada Mykonos x Setiawan Ade. : Metode yang digunakan adalah kuantitatif dengan pengumpulan data melalui kuesioner dengan analisis data menggunakan Analisis Regresi Linier Berganda …
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Penelitian ini bertujuan untuk menganalisis kepuasan nasabah dalam perbankan digital syariah dengan menggunakan model E-SERVQUAL, khususnya pada Bank Jago Syariah, dengan mengacu pada enam dimensi yaitu Efficiency, Reliability, Fulfillment, Privacy, Responsiveness, dan Contact. : Metode yang digunakan adalah kuantitatif dengan pengumpulan data melalui kuesioner dengan analisis d…
Goal : This research aims to explore the concept of moral education contained in Surah Yusuf verses 3–29 based on the interpretation of Tafsir Al-Misbah by M. Quraish Shihab. The surah tells the early life story of Prophet Yusuf, which is rich in moral values such as honesty, patience, trustworthiness, and self-respect. Methodology : This study uses a qualitative method with a library …
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This research is part of an MBKM Project-Based Undergraduate Thesis conducted at Nawasena Resto. The objectives are to produce three main outputs: (1) consumer persona mapping, (2) SWOT analysis, and (3) digital marketing analysis. The research applies a market research approach with a mixed-methods design through surveys and interviews. The results indicate that Nawasena’s main con…
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"Business Model Canvas Analysis : To get a proper description of the Business Model Canvas by emphasizing on the value proposition and customer segment. As well as identifying the right value proposition and customer segment for the Rumah Bimbel Kita business. : The method used in analyzing data is a qualitative method using an action research approach through observations and int…
Kuantitatif
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