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Rencana Bisnis "Laundry Aja" Dengan Analisis Bisnis Model Canvas (BMC)
"Laundry Aja is a laundry service business developed using the Business Model Canvas (BMC) approach with an emphasis on the customer segmentation and value proposition elements. The research methodology employed an action research method through direct observation and in-depth interviews with 30 participants consisting of students, housewives, and workers in the Lebak Bulus area, Sout…
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- ISBN/ISSN
- NIM.2110101029
- Collation
- MBS
- Series Title
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- Call Number
- REF 650 PRA r
Analisis Content Marketing Melalui Strategi Funneling Sosial Terhadap Keputus…
"This research aims to analyze the effectiveness of content marketing strategy through social media funneling approach in influencing prospective students' decision to choose Tazkia University. The funneling strategy consists of three main stages, namely awareness, consideration, and conversion, each of which has different content characteristics and communication approaches. This resea…
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- ISBN/ISSN
- NIM.2110101189
- Collation
- MBS
- Series Title
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- Call Number
- REF 658.84 SIL a
Pengaruh Persepsi Kegunaan, Persepsi Kemudahan Dan Sikap Penggunaan Teknologi…
Goal: This study aims to analyze the influence of Perceived Usefulness, Perceived Ease of Use, and Attitudes towards Technology Use on Interest in Using Jago Syariah Digital Bank among Millennials and Generation Z in Bogor City. Methods: The method used in this study is quantitative descriptive with data analysis using Structural Equation Modeling Partial Least Squares (PLS-SEM) using the Smart…
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- ISBN/ISSN
- NIM.21101.01071
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- MBS
- Series Title
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- Call Number
- REF 332.17 CAH p
Pengaruh Conten Marketing, Influencer, Dan Kepercayaan Konsumen Terhadap Kepu…
" To find information about the influence of content marketing, influencers, and Consumer Trust on purchasing decisions in Tiktokshop in the city of Pekanbaru. : This research uses a quantitative approach. The method used in this study is Structural Equation Modeling (SEM) with a Partial Least Square (PLS) version 4.0 approach. The case study in this research focuses on consumer bu…
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- ISBN/ISSN
- NIM.2110101163
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- MBS
- Series Title
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- Call Number
- REF 658.872 ADA p
Perilaku Pembelian Impulsif Pada Onlie Shop:Pengaruh Gaya Hidup, Kesengan, Pe…
"Objective: This study was conducted to determine the influence of Lifestyle, Pleasure, Financial Behavior and Religiosity on Impulsive Buying in Online Shops. Method: Using a quantitative approach with Multiple Linear Regression analysis techniques. Sampling using purposive sampling technique with the criteria of respondents being gen z with a minimum age of 15 years and gen millennial…
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- ISBN/ISSN
- NIM.2110101056
- Collation
- MBS
- Series Title
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- Call Number
- REF 658.8382 DEF p
Analisis Dampak Penerapan Sistem Manejemen Mutu ISO 9001:2015 Terhadap Kinerj…
kuantitatif
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- ISBN/ISSN
- NIM.2110101150
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- MBS
- Series Title
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- Call Number
- REF 658.4013 AZZ a
Rencana Bisnis Paing Block " Makmur Jaya" Dengan Analisis Model Bisnis Kanvas
"Makmur Jaya is a company operating in the Precast Concrete business sector. In general, precast concrete is a process of processing several concrete mixtures, the ingredients for which are made from cement, sand (fine aggregate), gravel (coarse aggregate), water and additives into a solid mass which is carried out by fabrication (printing). Precast concrete is a concrete component wi…
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- ISBN/ISSN
- NIM.18101081
- Collation
- MBS
- Series Title
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- Call Number
- REF 650 HUS r
Rencana Bisnis Budidaya Pepaya California BuCu Farm dengan Analisis Bisnis Mo…
"The agricultural sector is one of the important sectors that supports food security and the economy in Indonesia. Papaya is one of the 10 fruit commodities with the largest production volume in Indonesia. California papaya is one of the many papaya varieties available in the market. This variety is known for its sweet taste, medium size, soft texture, relatively short cultivation and h…
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- ISBN/ISSN
- NIM.2110101032
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- MBS
- Series Title
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- Call Number
- REF 650 PRA r
Situational Leadership And Islamic Ethics In multt-Level Marketing (MLM) Lead…
"Purpose : Identify and analyze the effective use of transactional and transformational leadership models in the MLM business environment, considering agent conditions within the framework of Situational Leadership Theory, and explore the application of Islamic ethical principles in the leadership. Methodology : A qualitative approach with a case study method is used in this study. T…
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- ISBN/ISSN
- NIM.2110101144
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- MBS
- Series Title
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- Call Number
- REF 303.34 ASU s
Pengaruh Perilaku Konsumen Terhadap Keputusan Pembelian Produk Muslim Rabbani…
"Objective: This study aims to explain the cultural, social, personal, and psychological influences on purchasing decisions for Rabbani Muslim products. Method: This study employed a quantitative method with a regression approach. The data used in this study were quantitative and quantitative data. Data collection techniques included questionnaires, literature reviews, and observati…
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- ISBN/ISSN
- NIM.18101129
- Collation
- MBS
- Series Title
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- Call Number
- REF 658.8342 SAR p
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