This study aims to determine the influence of marketing, operational, and service digitalization on pilgrims' decisions in choosing umrah and hajj tour and travel services in Bogor. : Data analysis using Structural Equation Modeling Partial Least Square (PLS-SEM) technique. : A. Digitalization of Services (DL) has a significant positive effect on pilgrims' decisions, through fast, t…
This study aims to analyze the effect of Sharia stocks, inflation, and the Gross Domestic Product (GDP) of the food and beverage sector on the performance of the halal food and beverage subsector in Indonesia. Methode: The research method employed is panel data regression analysis with a quantitative approach, utilizing data from issuers in the food and beverage subsector listed on the Indonesi…
Analyzing the influence of financial literacy, digitalization, and halal certification on the performance of MSMEs in Bogor Regency The method used was a quantitative approach using Partial Least Squares - Structural Equation Modeling (PLS-SEM). Data were obtained by distributing questionnaires to 100 culinary MSMEs in Bogor Regency. The results of the study indicate that all th…
"This study aims to determine the influence of brand image, price, influencer marketing, and product quality on purchase decisions for Hanasui lipstick. This study used a descriptive quantitative approach. The sampling technique used non-probability sampling and purposive sampling by distributing questionnaires to 400 consumers who had purchased Hanasui lipstick. This method was a…
This study aims to analyze the influence of price, Islamic lifestyle, and social media on the purchase decision of pashmina hijabs among Generation Z in Jakarta. The research employed a quantitative approach through an online survey of 201 female Muslim respondents from Generation Z residing in Jakarta. : Data were collected using a Likert-scale questionnaire. Data analysis using…
to find information about the influence ofperseptions Of ease, and security on the use of sharia Mobile Bankingservices By muslim Generation Gen Z
Objective: This thesis aims to map the scientific research trends related to the economics of Hajj and Umrah over the past five to ten years. Using a bibliometric approach, the study identifies publication patterns, dominant topics, author collaborations, and the development of research themes in the field of Hajj and Umrah economics. Methodology: The research employs a quantitative a…
To analyze the partial and simultaneous influence of the variables of religiosity, halal awareness, trust in halal certificates, product quality, and price on the purchase intention of imported halal packaged food products among Muslim consumers in the Jabodetabek area. : This study uses a quantitative approach with a case study of Muslim consumers in Jabodetabek. Data collection …
Goal: This study aims to analyze the influence of ease of use, usefulness, trust, and risk on the interest and actual behavior of millennial Muslims in paying zakat digitally through crowdfunding platforms in the Greater Jakarta area, with education as a moderating variable. Method: The data were collected through an online questionnaire distributed via Google Forms to millennial Musl…
Goal Method : To analyze the influence of Perceived Ease of Use and Perceived Usefulness on Loyalty of Gen Z Sharia Fintech Users in Jabodetabek, with Customer Satisfaction as a Mediator : This study used a quantitative approach with a case study of Gen Z in Jabodetabek. Data collection was conducted through a Google Form questionnaire. The data were processed using SEM-PLS anal…