Penelitian ini bertujuan untuk mengetahui apakah kualitas website (usability, information quality, service interaction quality) dan media sosial instagram berpengaruh terhadap purchase decision. Penelitian ini menggunakan pendekatan kuantitatif deskriptif. Populasi penelitian ini adalah mahasiswa Institut Agama Islam Tazkia. Penelitian ini menggunakan survey dengan menggunakan teknik …
Tujuan : Untuk mengetahui Value preposition dan Customer Segment Bank Sampah Beriman serta rencana pengembangan model bisnis Bank Sampah Beriman. Metode :Penelitian ini menggunakan metode kualitatif dengan Teknik pengambilan data dengan cara observasi lapangan, wawancara, dan penyebaran kuisioner
This study aims to find out how to protect youtube and protect business content because it is hacked and the impact of youtuber's relationship with copyright in business content and how Islamic law views social media. The results of this study are that youtube plays a very important role in social media but the presence of hackers has an impact on youtube protection. Carelessness in me…
Islamic Social Reporting (ISR) is a standard for reporting the social performance of sharia-based companies. Specifically, this index is an extension of social performance reporting that includes community expectations not only regarding the role of companies in the economy, but also the role of companies from a spiritual perspective, which emphasizes social justice related to the envir…
Goal Method Fact/Finding Key Words : To understand consumptive behavior factors through independent variable, namely social media, digital wallets, self-esteem, and peers through motivation as an intervening variabel in high school students in the Depok City area. The results of this study can also help high school teenagers, especially in Depok City, to increase self-este…
Fenomena perkembangan teknologi informasi yang semakin cepat dan masif menjadikan manusia harus segera beradaptasi terhadap perkembangan tersebut. Hal ini akan membuka peluang bagi pelaku usaha khususnya usaha Mikro, Kecil, Menengah (UMKM) dalam negeri untuk memasarkan produk atau jasanya secara digital terutama di platform media sosial. Potensi UMKM yang begitu besar dan didukung pem…
Research Objectives: The purpose of this study was to determine the influence of Madam Ani Persona, Social Media Marketing Strategy, and Program Composition on Sakinah Finance Customer Buying Behaviour. Research Methods: This study uses a quantitative approach by surveying 80 Sakinah Finance customer in Sakinah Finance Alumni WhatsApp group through electronic media (google form). This s…
The COVID-19 pandemic has led to an unprecedented economic crisis, causing millions of people to face job losses, business closures, and financial hardship. To prevent impacts on vulnerable populations, it is essential to have a strong social safety net in the faceof these difficulties. The purpose of this study is to examine the potential of zakat, the obligation of Islam to redistribute wealt…
" Objective: This thesis aims to analyze the influence of religiosity, social and economics on public interest in Sharia online loans (West Java case study) Method: This research applies quantitative descriptive methods. For sample selection, a non-probability technique was used with a random sampling approach, where 100 respondents were taken randomly, selected, or conditionally based…
"This research aims to design and analyze a business development plan for Inara Hijab as an eco-friendly hijab brand oriented toward sustainability, social empowerment, and compliance with Islamic ethical principles. Specifically, this study seeks to identify potential customer segments, formulate a value proposition aligned with the sustainable hijab market, and assess business feasibi…