Electronic Resource

determinant Factors Of Intention To Use Flip Application (Case Study On Msmes In jabodetabek)

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Purpose: This study determines the effect of perceived ease of use, perceived
benefit, and perceived security on intention to use the Flip application on MSMEs
in Jabodetabek.
Methodology: The researcher used primary data by distributing questionnaire to
132 MSMEs owner in Jabodetabek area. This research method is multiple linear
regression analysis.
Findings: The findings show that the perceived ease of use variable has a positive
but not significant effect on the intention to use the Flip application. Then the
perceived benefit variable has a significant effect on the intention to use the
application. The security perception variable does not have a significant effect on
the intention to use the Flip application. Finally, the variables of perceived ease of
use, perceived benefits, and perceived security have a simultaneous influence on
intentions to use the Flip application.

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Availability

Detail Information

Series Title

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Call Number

REF 658.8342 PAR d

Publisher

Bogor : IAI Tazkia., 2022

Collation

MBS

Language

English

ISBN/ISSN

NIM.18101120

Classification

658.8342

Content Type

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Media Type

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Carrier Type

-

Edition

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Subject(s)

Factors Of Intention To Use Flip Application

Specific Detail Info

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Statement of Responsibility

farelya Olanie Paramitha

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