Electronic Resource
Analisis Fungsi dan Dampak Label Halal pada Produk Makanan Home Industry (Studi Kasus Qlau Cake & Bakery)
This research is motivated by the economic sector's progress that has
improved so that people started to open a business to meet various economic
needs. With limited job vacancies and the increasing number of people got laid
off; thus, people started to think and look for other alternatives, such as
entrepreneurship. One of them is establishing a business in their own home or
usually called as a home industry. The kind of business that is popular in the home
industry is the food sector. For those that guaranteed the products are certified
with Halal label in this industry, it should maintain its halal status from LPPOM
MUI. The halal certificate itself has a positive impact on development and income
in the home industry.
This research uses a qualitative descriptive approach to provide problem
solving by collecting data, clarifying, analyzing, and interpreting. The data
obtained in this study is through interviews and literature studies.
The study results showed: 1) Business owners ensure that every product is
halal certified to have a positive impact on the home the industry. The positive
effects include increased revenue for every month, consumer confidence, and
relationships with other businesses that want to collaborate. 2). Compatibility
between Qlau Cake & Bakery and Law number 33 the year 2014 is appropriate
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