The purpose of this study is to analyze Maqashid Sharia, specifically dharuriyat (necessities) proxied by service quality, hajiat (complementary needs) proxied by location, and tahsiniyat (embellishments) proxied by promotion, on customer decisions within the FLPP program in Islamic banking in West Java. This study adopts a quantitative research approach. Primary data were collected through a s…
Abstract: Purpose: This study aims to determine how Islam views the use of digital assets for waqf and the potential of digital assets in waqf and its scheme. Methodology: This qualitative research uses a library research method to answer the questions raised. Secondary data were used in this study. Results: The results of this study found that the use of cryptocurrency as an asset for w…
Objectives : Investigates the potential role of Sukuk, Islamic Capital, Islamic Banking Financing (IBF) in fostering economic growth in Indonesia. This study explores the impact of IBF on Economic Growth. Methods : The research has trial-stage methods. First, descriptive analysis is applied to provide a clear understanding of the movement of data, enabling a more comprehensive inte…
This research aims to explore the effects of product knowledge, halal label, attitude, religiosity, and price on cosmetic purchasing decisions, by considering each variable in depth. The population of this study consists of Generation Z in Bogor. Using a quantitative approach, data was collected through questionnaires and analyzed using the SEM PLS application. The research results show that th…
This study aims to determine the application of Islamic marketing ethics to customer satisfaction of RM Pagi Sore in the Bogor area. The sample in this study were consumers of RM Pagi Sore. The research method used is the descriptive quantitative method. The sample was taken from 70 respondents using the purposive sampling technique. Hypothesis testing using multiple linear regression analysis …
The halal food industry has experienced significant growth, particularly in metropolitan areas such as Jabodetabek. Halal restaurants are currently in high demand, not only because of their halal certification but also because they guarantee the cleanliness and healthiness of the food they serve. This research aims to examine the influence of price, reputation, and halal certification on consum…
This study aims to compare consumption theories according to the perspectives of Monzer Kahf, Abdul Manan, and Yusuf Al-Qardhawi. It employs a formal literature review method to compare the consumption theories of these three figures, utilizing qualitative analysis of relevant literature and texts such as books, articles, and journals authored by the three thinkers. The research findings indica…
Introduction The hijab is an important part of the daily lives of Muslim women in Indonesia. Several studies have been conducted regarding hijab preferences. However, research focusing on Generation Z is still limited. Objectives This research aims to explain how fashion trends, lifestyle, and brand image influence hijab fashion preferences. Method This research uses quantitative research …
This research aims to explore the factors influencing consumers' purchasing intentions at halal-labeled restaurants, especially among Millennials in Bogor. By adopting the Theory of Planned Behavior (TPB) as a conceptual framework, this study is limited to a sample scope involving 222 respondents aged 20-39 who practice Islam, including both students and private sector individuals residing in B…